Partnership between INTAGE and Cint
INTAGE (Thailand) Co., Ltd and INTAGE VIETNAM LIMITED LIABILITY COMPANY
licenses Cint’s Opinion platform technology
Japan - Aug.11, 2015 – INTAGE (Thailand) Co., Ltd and INTAGE VIETNAM LIMITED LIABILITY COMPANY, one of the INTAGE Group, have signed a deal to add its Thai and Vietnamese panels for Cint’s global panel marketplace platform, and will use Cint’s sophisticated panel management technology and supply chain management solution Access Pro to operate from one unified platform.
Palasai Sookthis, Director and Member of the Board from INTAGE Thailand commented: “We have a strong presence across Asia in countries including Japan, Thailand, Singapore, Vietnam, Indonesia, India, China and Hong Kong. INTAGE (Thailand) Co., Ltd and INTAGE VIETNAM LIMITED LIABILITY COMPANY are keen to build on this by expanding our online panels in local markets for the benefit of the MR industry as a whole, extending and enabling reach of previously difficult to reach audiences online.
“Having looked at many platform providers, INTAGE (Thailand) Co., Ltd and INTAGE VIETNAM LIMITED LIABILITY COMPANY chose Cint as the perfect partner to help us in this mission, using its technology-led solutions to further build our panels in Cint’s unrivalled global panel marketplace,” he added.
Soji Nagano, sales director for Cint Japan, said: “We are thrilled to have been chosen by such a prestigious firm as INTAGE as a partner in building its panel assets across Asia, using our platform. Access to good quality panels in the South East Asia region has been an ongoing challenge, alongside an increasing demand of online panel research from not only domestic MRs but also outside the region.
“Given the strong network across the region, INTAGE group is perfectly placed to create a very unique Asian panel network to meet the needs of its offices, partners and clients.”